define No Follow


Definition:

NoFollow is an attribute webmasters can place on links that tell search engines not to count the link as a vote or not to send any trust to that site. Search engines will follow the link, yet it will not influence search results. NoFollows can be added to any link with this code: “rel=”nofollow”.”

Nofollow can also be used in a robots meta tag to prevent a search engine from counting any outbound links on a page. This code would look like this

<META CONTENT=”INDEX, NOFOLLOW”>